For tourism & hospitality businesses

How you can work with us

 

Benefit from our track record and long tourism marketing experience

I’ve worked in tourism marketing for over 30 years, gaining a clear idea of what works & what doesn’t. It’s definitely time for a different approach!

Visitors are looking for insider tips, an authentic experience, and carefully curated information that helps them make a decision to visit. They need help to explore and stay longer: give them the right inspiration and they’ll also spend more.

Yorkshire Treasures fills a gap. It appeals to visitors who really want to know the places they visit, to enjoy slow travel and more in-depth explorations. It offers hand-picked recommendations and suggestions for local and visitors. Yorkshire Treasures is created with love, and real knowledge of this wonderful area, with genuine understanding of what visitors are looking for.

It actively encourages visitors to stay longer, to take their time to get under the skin of this beautiful area. We’re focusing on those with good disposable income and time, with curious minds, ready for new discoveries.

Yorkshire Treasures isn’t a boring directory. It isn’t filled with bad ads and irritating distractions. We will never take a bland something-for-everyone approach because we know that doesn't work. 

How you and your business can benefit

We don't want to change the feel of Yorkshire Treasures. So we can’t offer you the chance to plonk an ad on the website. We won’t sell you space in a mailing.

We can write a feature about your business that focuses on what-ever makes it special or different (we can help you work that out). We can help you to use your wonderful location to attract more visitors and revenue.

Yorkshire Treasures is born out of our own love for an area we want to share. You can now benefit from our expertise and long track record in tourism marketing.

An approach that works for you

It’s important to us that we only work with businesses who share our values. We have a flexible approach so will try to find an approach that works for you.

Many traditional websites use lists of accommodation, attractions, places to eat etc. We don’t think this works. Google does that better.

Visitors don’t want to plough through directories – they want help planning a perfect trip, to get a 'feel' for a place based around an interest or particular destination. We're offering visitors more compelling reasons to visit.

We won’t feature your direct competitors in your destination. We’d rather include a few really good businesses, than many that we can’t truthfully recommend.

We can offer you something very different to the usual directory approach: 

  • first of all we'll create engaging content around your business so potential visitors understand your context and location
  • we'll also offer you free marketing advice on how to get the most out of your feature for your business

We’ve already built the YorkshireTreasures.co.uk website, written over 120 articles, built a very strong mailing list for our fortnightly inspirational updates, and are posting daily on facebook reaching over 1 million people each month. Now it’s time for you to benefit!

You can choose which option works best for you and your business. Short features start at £95, with other promotional packages (features on the website & social media mentions) ranging from £180 - £995. Sponsorship packages start at £450. 

All rates are subject to VAT. Please email if you would like details of opportunities for a particular theme, special interest or event.

Sound interesting? Get in touch to find out more